About
I’m Chris Hallam, a creative strategist who makes advertising that performs.
Fifteen years in, blending brand storytelling, performance marketing and data-informed creative. I’ve led creative as Head of Creative at Webtopia and Lead Creative Strategist at Vidsy, directing work for brands from iHerb to Google. Now freelance and based in Lisbon, working with brands that want creative built on insight, not guesswork.
What I do
I turn strategy into creative that moves a number. That’s the customer research, the messaging and angles, the briefs, and the testing framework that tells you what’s actually working. I direct and brief creative. I don’t run ad accounts.
Experience
| Head of Creative | Webtopia | 2023–2025 |
| Senior Social Media Account Manager | The Brains | 2022–2023 |
| Digital Marketing Manager | Different Kind | 2021–2022 |
| Marketing Manager | ROKBOX | 2020–2022 |
| Lead Creative Strategist | Vidsy | 2018–2020 |
| Digital Project Manager | That Lot | 2018 |
| AV Account Executive & Creative | Wavemaker | 2016–2018 |
Selected clients
iHerb · Hims · N.Peal · RM Williams · Crew Clothing · Christy · Berkeley Life · Fella Health · Groomie · Helm & Oar · Cambridge Satchel · Everpress · Addison Bay · Antonia Saint NY · Aligne · Freida Rothman · Cowshed · Earth & Wheat · Renovate Direct · Seep · Zest · Renzo’s Vitamins · Baukjen · Google · American Express · Pepsi · L’Oréal · Calm · Warner Bros · Nationwide · BrewDog · B&Q · Paramount · BMW · Volvic
Outside the work
Lisbon-based. Songwriter, runner, occasional improv comic. The creative instincts don’t clock off.