About

About

I’m Chris Hallam, a creative strategist who makes advertising that performs.

Fifteen years in, blending brand storytelling, performance marketing and data-informed creative. I’ve led creative as Head of Creative at Webtopia and Lead Creative Strategist at Vidsy, directing work for brands from iHerb to Google. Now freelance and based in Lisbon, working with brands that want creative built on insight, not guesswork.


What I do

I turn strategy into creative that moves a number. That’s the customer research, the messaging and angles, the briefs, and the testing framework that tells you what’s actually working. I direct and brief creative. I don’t run ad accounts.

Experience

Head of CreativeWebtopia2023–2025
Senior Social Media Account ManagerThe Brains2022–2023
Digital Marketing ManagerDifferent Kind2021–2022
Marketing ManagerROKBOX2020–2022
Lead Creative StrategistVidsy2018–2020
Digital Project ManagerThat Lot2018
AV Account Executive & CreativeWavemaker2016–2018

Selected clients

iHerb · Hims · N.Peal · RM Williams · Crew Clothing · Christy · Berkeley Life · Fella Health · Groomie · Helm & Oar · Cambridge Satchel · Everpress · Addison Bay · Antonia Saint NY · Aligne · Freida Rothman · Cowshed · Earth & Wheat · Renovate Direct · Seep · Zest · Renzo’s Vitamins · Baukjen · Google · American Express · Pepsi · L’Oréal · Calm · Warner Bros · Nationwide · BrewDog · B&Q · Paramount · BMW · Volvic

Outside the work

Lisbon-based. Songwriter, runner, occasional improv comic. The creative instincts don’t clock off.